A proven framework ensure your product launches will be successful and that you have everything covered.
Maximize the impact of your product launches
A product launch is not a single event or a point in time. It’s a series of marketing activities — a coordinated effort to bring your new solution to market while building momentum.
But to be successful, you need to ensure your entire organization is on the same page. You need to identify the right buyers, convince them you solve their challenges and then help convert them.
Our proven framework and team can help you push the boundaries of your launch and build momentum for your product.
We can help with your product launches
We offer three distinct packages from planning to execution to provide support where you need it and make your launch successful.
If you are struggling with defining your ideal customer profile (ICP) and creating differentiated messaging, we can help develop your product launch strategy and positioning plus a complete execution plan.
You don’t always have the time or resources to create compelling content that convinces prospects they need you as their partner. We can help with content development for both your prospects and sales team.
When you need strategic support and high-quality execution to carry out your launch, our Zinc Marketing team can deliver the full scope of services and give you peace of mind that everything will be done and deliver results.
“It’s Launch Time!”
In this product launch webinar you will learn how to:
- Identify your ideal customer profile (ICP)
- Develop compelling product positioning
- Create the required sales tools and product content
- Build awareness and credibility of your new product
Practical product launch advice from our blog
Our Founder and President, Brendan Ziolo, shares some product launch insights, tips and lessons learned on his blog…
A carefully planned product launch is vital to your success. Following a clear framework can give you a competitive advantage.
Having a manageable product launch checklist keeps you on track and makes sure you don’t miss any critical elements.
Let’s get started!
The Zinc Marketing team has decades of product launch experience and would welcome the opportunity to be part of your team.