B2B technology companies

While every B2B company is unique, our deep experience lets us quickly identify where we can help you most.

Startups

Most technology startups begin by developing a product, with marketing coming much later. That is totally understandable as hiring marketing resources can be time-consuming and expensive. Zinc Marketing helps you control costs and get your message out by acting as your outsourced marketing team. We get up to speed on your business quickly, bring the full mix of skills you need and take care of execution so you have one less thing to worry about.

Scale-ups

Marketing teams often struggle to keep up with mounting demand when the business starts to grow. And many scale-ups lack the deep experience or breadth of skills needed to take the marketing program to the next level. Not to worry. With Zinc on your side, you gain an experienced advisor to guide the development of an integrated marketing strategy and help your team focus on the right tactics to keep the growth curve going.

Established enterprises

All B2B companies need extra marketing help sometimes, whether for a second opinion on strategy or to augment internal resources. We’re always ready to step in, short-term or long, integrating with your team and agency partners to fill critical gaps and get projects delivered.

Why clients count on us

Hear what our customers have to say about their experience working with us.

I’m thrilled with the work done by Brendan and the Zinc Marketing team. They brought what was just a vague concept in my head to life with clear and compelling messages and then created a strong visual identity that we can use to build our brand on. And it didn’t stop there, they created our website and initial set of collateral for launch with minimal effort from my side which is what I really needed.

Dan Branco

CEO

Zinc Marketing’s proven frameworks and engaging workshop made it easy for us to create a complete and clear marketing strategy that we could execute once we raise our funding. I am extremely confident in the plan he developed and his ongoing counsel. I can’t wait to ramp up our efforts with Brendan and the Zinc Marketing team.

Gianluca Ferremi

Co-Founder and CEO

Brendan is one of the masters of the marketing craft. His strategic advice and experience have been invaluable to me as the Ubicquia CMO. While we scale-up our team and campaigns, Zinc Marketing has filled critical gaps and helped us to execute our plan from a new web site to content creation and product launches. I’m not sure where we would be without Brendan and the Zinc Marketing team.

Heather Ritchie

Chief Marketing Officer