Get a behavioural scientist and seasoned marketer to review one of your emails. We'll give you a prioritized list of fixes for more opens and replies .
Each 1-hour email autopsy session includes
Each 1-hour email autopsy session includes
1. Feedback
1. Feedback
We go through your email and pinpoint exactly what's costing you opens and clicks.
2. Recommendations
2. Recommendations
You get specific rewrites — prioritized, so you know what to change first.
3. Review
3. Review
Send us the revised version and we'll check it before it goes out.
Let's book your autopsy...
Let's book your autopsy...
Schedule your call at least a week out to give us enough time to review your email.
Your Email Autopsy Hosts
Your Email Autopsy Hosts
Brendan and Pauline both have years of experience in analyzing, developing and sending emails but from very different perspectives. Combined the insights make too much sense to ignore.
Brendan Ziolo
Founder and President,
Zinc Marketing
Zinc Marketing
For over 25 years, Brendan Ziolo has helped B2B technology companies launch innovative products, build industry-leading brands and generate demand with integrated campaigns. As founder and president of Zinc Marketing, he helps clients scale their marketing engine to drive revenue. Over his career, Brendan has worked at both early-stage startups and global, multi-billion-dollar companies in Ottawa, Toronto, Dallas and Silicon Valley. He has taught marketing at the college level and co-hosts the B2B Marketing Pint podcast.
Pauline Kabitsis
Behavioral Scientist and Research Consultant
Decode
Decode
Pauline Kabitsis is an applied behavioral scientist who turns psychology into product results. She's been at it for 12+ years, since the field moved from academia into how companies build products. Across 15+ countries, she's run experiments for clients from startups to Fortune 500s, lifting adoption, engagement, and retention by double digits. She founded Decode on a simple idea: the rigor baked into the biggest tech companies should reach everyone else, especially teams without a behavioral scientist on staff.
Zinc Marketing partners with B2B technology companies to scale their marketing engine and drive revenue. Our team of experienced strategists, content creators and demand generation experts have decades of experience that we combine with strategic thinking to deliver integrated, results-driven campaigns. We are your B2B marketing team.
Visit our website or email us for more info.
Visit our website or email us for more info.
Decode brings behavioral science to the teams that can't keep one on staff. Your analytics show where users drop off. We show you why, then design the fix: the copy, flows and experiments your team can ship. Because when you understand people, you build things that make their lives easier. And the products that make life easier are the ones that grow.
Email us for more info.
Email us for more info.